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November 21, 2012

Meaningful Beauty by Cindy Crawford

It’s happened more than once. Late at night, on the couch, watching Cindy Crawford’s Meaningful Beauty infomercial. Before I know it, a half hour has passed, a little drool has escaped, and I NEED THAT SKINCARE. A fortysomething who still looks like a 22-year-old supermodel will do that.

That, and the magical melon serum gets me every time—a rare fruit from the South of France that provides super-antioxidant power. Developed with Dr. Jean-Louis Sebagh, whose name you may recognize for his own fancy schmancy skincare line, the Meaningful Beauty Advanced Anti-Aging Skincare System is designed to hydrate, protect, and smooth fine lines and wrinkles. I finally bit the bullet and am taking the 30-day Meaningful Beauty by Cindy Crawford challenge—starting today!

There are five products in the system, though I’m most I’m most intrigued by the serum, eye cream, and if there’s hope yet for my neck.

  1. Skin Softening Cleanser
  2. Antioxidant Cay Creme SPF 20
  3. Creme de Serum
  4. Advanced Formula Lifting Eye Creme
  5. Skin Brightening Décolleté and Neck Treatment SPF 15

While the odds of me emerging a supermodel are next to none, I can channel my inner Cindy Crawford while on her program. She’s been quoted saying that a healthy, meaningful life is just as important to staying young and beautiful as your skincare regimen. Here, here! So I’m committing to two meaningful activities a week. First up: Brunch with my feisty, fun-loving 86-year-old grandma, who I won’t see this Thanksgiving. I also started spinning again. Why did I stop? Because working out at 6 o’clock in the morning is hard. Like, REALLY hard. But it’s the only way for me to get the job done. And afterwards, I feel like a million dollars. Soon I hope to be looking like it, too. I’ll be sure report back on my progress!

What meaningful thing will you do this week or in the coming month? I would love some company on this feel-good journey!



  • Elizabeth Dehn
    Born and raised in Minnesota by surprisingly low-maintenance parents, beauty writer and lifestyle editor Elizabeth Dehn (aka Bets) spent her awkward years buying Mood lipstick and whipping up DIY face masks before founding Beauty Bets in 2009.
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