What a difference two years makes! I still can’t believe it’s been that long I teamed up with One Love Organics on the skincare line of my dreams. The job of my dreams! What started with a commitment to creating the best multitasking, brightening serum (amiright?!) is now six products strong and growing. We are ECOCERT certified. Award-winning. At Anthropologie! Just when I think life in ED4OLO land couldn’t get any better we decide to rebrand. Bet you didn’t see that coming!
As much as I loved our original black and white packaging—timeless, not-too-girly, and vanity friendly—it didn’t hang with its peachy One Love Organics brethren. As we grow, we want all of the lines within OLO to grow together, and to make sense to all of you on the shelf. Bringing the blush into the line and putting our hard-working vitamins front and center not only feels right but will help you better navigate the line. Do you love? I hope so!
Another fun feature: These handy icons to discover + decode which products are right for your skin, their benefits, and when and how to use them. We’ve always been big on simplifying beauty without sacrificing effectiveness, and these details help us deliver on that promise. In the coming weeks I’ll also share some of the enhancements we’ve made to a few of our formulas. You may not even notice them, but your skin will!