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May 13, 2015

How to Choose the Right Shade of Red Lipstick1


Marc Jacobs, whose newish makeup collection was already spectacular, is on a mission to help us demystify selecting the right red lipstick for your hair and skin tone. I just love this concept as so many women shy away from red because they don’t think they can pull it off. But the key really is finding the perfect shade. You’ll know when you do: it will brighten up your entire face and you won’t be able to stop staring at yourself in the mirror. Despite being dramatic by nature, the right shade of red won’t be distracting or too much. It will just make you look like a better version of yourself. Using Marc’s handy cheat sheet, simply match your hair color and skin tone to the lipstick hues. I found it so interesting that warm skin tones pair best with cool reds, and vice versa. Here I am, a brunette with golden undertones, wearing Goddess:


It’s probably the most universally flattering shade in the collection. Interestingly, I also adore Cora Cora, which isn’t “approved” but a super fun poppy red that I plan to rock this summer with the faux tan.

What red lipstick are you loving right now? Have you tried anything else from Marc Jacobs? These are all available at Sephora


  • Elizabeth Dehn
    Born and raised in Minnesota by surprisingly low-maintenance parents, beauty writer and lifestyle editor Elizabeth Dehn (aka Bets) spent her awkward years buying Mood lipstick and whipping up DIY face masks before founding Beauty Bets in 2009.
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