April 19, 2010

A Miraculous 2-Minute Hair Mask


You can do a lot in two minutes. For example: You can take a take a really brief catnap. Or consume an entire bag of M&Ms. If you’re really smart (and I know because you read this blog) you would use that time to return your lackluster hair to its formerly glossy, healthy glory. Not that you have lackluster hair, but if you did, two minutes is all it would take to with Ojon’s new Revitalizing 2 Minute Hair Mask. I sound like an infomercial because since trying this mask I could seriously BE one of those people in the audience who ooo and ahh and look like they’re using something recreational. The secret is Ojon’s proprietary blend of nut oils, which magically smooth and restore hair that needs a boost—without weighing it down. This is key because I have long, fine tresses that turn into a limp, greasy mess when subjected to most deep conditioning treatments. What I like best about this product, however, is that there’s no mess. I use it once a week in the shower, in place of conditioner. Leave it in for two minutes and rinse. There’s no goopy, dripping hair that you have to wrap in a towel and wait on while you sit on the couch eating M&Ms. As if you have time.

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    Born and raised in Minnesota by surprisingly low-maintenance parents, beauty writer and lifestyle editor Elizabeth Dehn (aka Bets) spent her awkward years buying Mood lipstick and whipping up DIY face masks before founding Beauty Bets in 2009.
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