To Prime or Not to Prime
It’s one of the most frequently asked questions I get, and I am always afraid to answer it! So I called in makeup artist—and majorly honest—Suzy Martin for the bottom line on primers.
Q: Do I really need a primer?
A. Sometimes. It can feel like an extra step, but primers have come a long way in that they now target specific issues. My favorites are by BECCA cosmetics—there’s for every skin type and situation:
BECCA Mineral SPF Primer ($42) contains SPF 30, has a visible smoothing effect, helps makeup adhere and wear longer, seals in moisture, and increases hydration.
BECCA Silky Hydrating Primer ($39) plumps, tightens, firms and refines the skin to create a soft, even surface for makeup. It visibly smoothes fine lines and pores.
BECCA Mattifying Primer ($39) also smoothes fine lines and pores, but is particularly excellent for oily skin that needs mattifying. It also doubles as a non-greasy hand cream!
BECCA Line and Pore Corrector ($36) minimizes large pores and contains anti-inflammatory ingredients that create a smooth base for under-eye concealer, eye shadow, and lip color. I like to use it as a liquid powder for on-the-go shine reduction.
If the extra step is still too exhausting to think about, all of Bobbi Brown’s moisturizers—which I love—have a built-in primer. They may not perform specific duties like BECCA’s, but you get a 2-for-1 benefit without the added step.
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